MARKETING
Join our multi-faceted marketing platform to drive many more customers through your doors!
Gamification Marketing
Gamify your business today and create a WIN for the whole community by starting a pay it forward chain with your goods and services.
Community Marketing
Take advantage of our community-driven marketing model that rewards your customers for making their everyday purchases with KIND Cities.
Referral Marketing
Utilize our pay-it-forward tokens to enroll locals to inadvertently market your goods and services, delivering you a stream of new customers.
Word-of-Mouth Marketing
Leverage the most powerful form of advertisement, and allow our unique pay-it-forward marketing game create a buzz that gets people talking about your business!
ADVERTISEMENT
Join our network of KIND Companies and take advantage of our collective marketing efforts. Why compete when we can collaborate?
Billboards
It’s not often that small businesses have the cash flow to capitalize on billboard ads. Play it Forward will allocate a portion of membership fees to create rotating billboard ads that will highlight PRO Members’ Companies, and their goods & services. All membership levels will benefit from being a part of our network, which connects the masses to our company directory by using billboard ads!
Publications, Television, and Radio
The pay-it-forward phenomenon has captured the attention of the people around the world, as it creates a sense of connectedness and positivity. For this reason, magazines, newspapers, and all other media outlets will love to share the Play it Forward experience , its network of companies, and our collective impact within the community. Part of our outreach plan is to contact local media channels to share our story!
CUSTOMER REWARDS
Turn your customers into loyal supporters by allowing our platform to provide them with robust monetary and life affirming rewards.
KIND Point System
At Play it Forward, we believe that people should be rewarded for kindness, and their efforts to support small businesses and our local economies. That is why we have developed a point system to thank those who are loyal to the game and choose to shop with KIND Companies. Immediately following play-it-forward transactions the customer will get a notification within our app, thanking them for their kindness, and display the KIND POINTS that they earned. KIND POINTS are valued at up to 10% of the value of purchase price and can be redeemed at select businesses.
OUR WEB APP
(Mobile version)
CREATE YOUR ACCOUNT
Join the KIND Network today and start generating more kindness in your life!
DESIGN YOUR MEMBERSHIP CARD
Membership Cards are fun and make networking more engaging, while offering more meaningful conversations, and often results in a ripple of kindness.
SPIN THE WHEEL
Play it Forward is designed to disseminate KIND Tokens in a playful way, attracting participation because spinning wheels is fun!
KIND TOKEN PRIZE
Goods and Service Tokens are gifts that are offered by participating small companies, whereas Act Tokens are small kind non-monetary acts.
THE KINDNESS NETWORK (card VIEW)
Swipe left and right to navigate the KIND Community and discover KIND Companies, KIND Individuals, and Signature KIND Tokens.
THE KINDNESS NETWORK (MAP VIEW)
Navigate the KIND Community through our easy to use map, and discover KIND Companies, KIND Individuals, and Signature KIND Tokens.
THE TOKEN VAULT
Search the KIND Token Depository to redeem, share, and claim available tokens.
CREATE YOUR KIND TOKEN
THE MEDIA VAULT
Create positive impact by first performing acts of kindness, next post a short video or picture story linked to a unique KIND Token, and share it with the world!
CREATE KIND MEDIA
the media bank
Explore the KIND Directory to find discounts and gift tokens near you!
CREATE KIND MEDIA
KIND PROFILE PAGE
Together we are making a stand for kindness. Whether a personal or company profile page, this is a place to share your kindness with the world.
KIND NEWS
Inspire the community by posting your KIND Media, community events, and KIND NEWS.
KIND POINTS WALLET
Accumulate KIND Points by making everyday transactions through our play-it-forward system.
KIND REWARDS CATALOG
Exchange points for digital gift certificates issued by KIND Companies.
OUR WEB APP
(Desktop version)
While the KIND Cities Mobile App will provide a robust experience for the KIND Community to engage, our Web App (Desktop Site) will feature even more functions, while being accessible on a bigger screen!
THE KIND CARD
Upon creating your account with KIND CITIES, users are prompted to design their membership card; or “KIND Card”. When designing KIND Cards, users select their signature act of kindness and choose from a variety of animated video backgrounds. KIND Cards can be downloaded as 2D PNG images or a 3D rotating MP4. Membership Cards are fun and make networking more engaging, while offering more meaningful conversations, and often results in a ripple of kindness.
THE KIND TOKEN
KIND CITIES gamified the pay-it-forward phenomenon, and KIND Tokens are our game pieces. KIND Tokens are digital tokens, which often have a physical counterpart. KIND tokens offer a gift or random act of kindness. Tokens are designed to be played forward, creating a kindness ripple effect. Users perform the act of kindness or redeem the gift, and then pass the token onwards. 1 KIND Token can create hundreds or even thousands of acts of kindness in the world!
PLAY IT FORWARD
(THE KINDNESS GAME)
KIND CITIES loves games, and Play it Forward is our favorite! Play it Forward is designed to disseminate KIND Tokens in a playful way, attracting participation because spinning wheels is fun! Users spin the digital or physical game wheel, and are presented with a random KIND Token. Users have the option to “Claim Token”, “Share Token”, or “Spin Again.
THE KIND TOKEN PRIZE
There are several types of tokens, including Goods, Service, and Act Tokens. Goods and Service Tokens are gifts that are offered by participating small companies, whereas Act Tokens are small kind non-monetary acts. A couple examples of Goods Tokens are; “GOOD FOR 1 CAFE LATTE” or “GOOD FOR 1 DRAFT BEER”. Act Tokens are small kind acts that are created by individuals or organizations who choose to sponsor kindness. A couple examples of Act Tokens are; “PAY FOR SOMEONE’S COFFEE BEHIND YOU” or “MAKE A FRIEND – BUY SOMEONE A DRINK”.
THE KINDNESS DIRECTORY
(CARD VIEW)
Swipe left and right to navigate the KIND Community and discover KIND Companies, KIND Individuals, and Signature KIND Tokens. Filter your search results by keyword, location, signature token type, and more! Click on KIND Cards to explore profile pages and claim their KIND Tokens.
THE KINDNESS DIRECTORY
(MAP VIEW)
Navigate the KIND Community through our easy to use map, and discover KIND Companies, KIND Individuals, and Signature KIND Tokens. Filter your search results by keyword, location, signature token type, and more! Click on the pins to explore members profile pages and claim their KIND Tokens.
THE TOKEN VAULT
Search the KIND Token Depository to redeem, share, and claim available tokens. See all tokens or just view your own. Filter search by top performing, favorites, token type, keywords, token id #, location, and more! Monetary and Non-Monetary Tokens are conveniently separated for easy navigation.
KIND PROFILE PAGE
Grow your personal or business network by joining the KIND Community. Whether a personal or company profile page, this is a place to share your kindness with the world. Company profile pages offer several ways to engage users with their business, including a private game wheel for pro business members. Share your profile page via link or through the QR Code on the backside of your KIND Card and create ripples of kindness, while co-creating robust local economies.
THE MEDIA BANK
The world’s pay it forward app would not be complete without the KIND Media Bank. The most valuable thing in the world is the human heart, and what it produces through its inherent nature to be in service. Create positive impact by first performing acts of kindness, next post a short video or picture story linked to a unique KIND Token, and share it with the world! One highlight of the media bank is that users can view all media connected to tokens that you have played forward. FUN!
KIND NEWS
A place for the KIND Community to interact with one another in the name of kindness. Inspire the community by posting your KIND Media, community events, and KIND NEWS. Like, Comment, and Share others posts, while scrolling the KIND Newsfeed.
KIND POINTS WALLET
Accumulate KIND Points by making everyday transactions through our play-it-forward system. Users are rewarded up to 10% of the purchase price of each gift played forward.
REWARDS CATALOG
Exchange points for digital gift certificates issued by KIND Companies.